Cost of Shrinkage in the Beef Industry

Shrinkage is the expression of stress in cattle and can be detrimental to your business. Shrinkage is caused by many things including stress from being transported, having a change in diet or not having adequate amounts of food and water. Brenda Schoepp discusses how best to avoid this stress, cattle should be transported at their own pace and always have acces to food and water.


Beef Marketing Part 1


 What is Pencil Shrinkage