Breaking Down the Cost of Production on Your Farm Operation

Kent Plosz teaches us how to calculate the cost of production on your farm operation.

The number one thing that farmers really need to consider is the cost of production. If you don’t know your cost of production, how can you answer fundamental questions about your farming operation?

Do you really know the cost of production on your farm operation?You have to know if your farming business is making money, or how can you continue to farm? If you’re not making any money from farming, this is a very important thing to know because there could be things you could change to ensure you do make money as a farmer.

This workshop was funded in part by the Agriculture & Food Council of Alberta



What Young Farmers Need to Know About Renting Land vs. Joint Ventures


Young Farmer – Renting Land or Joint Venture?

What’s the difference between renting land or a joint venture arrangement for a young farmer starting out?

Really, not all that much. In both cases, stewardship is still the main agenda.

However, though most people have a good idea of what renting land would mean. The term “joint venture” might not be as familiar for some people. A joint venture is a relationship of assets, which is fixed in time. The parties must decide what they’ll contribute towards the joint venture. The owner contributes the farm land, and the producer contributes his time and equipment. In addition, the parties will have to decide how they split input and profits.


Watch Fred Mertz discuss the difference between renting land and joint ventures in agriculture.

This workshop was funded in part by the Agriculture & Food Council of Alberta


Farming Isn’t Always About Owning the Land

Farming isn’t a question of owning farm land. Instead, it’s a question of being in the business of farming. There are many available opportunities for getting into the business of farming but you have to make sure you’re heart is in the business. If you’re heart is in farming, the rest will work itself out.

Watch Fred Mertzfrom Farming for Freedom, discusses how you don’t have to always own the land you work on to be a farmer.

This workshop was funded in part by the Agriculture & Food Council of Alberta



Creating Your Brand Online

The most important aspect of creating a brand experience online is to be consistent!
Ernest Barbaric shows how to create your brand online.

Branding is more than a word, logo or business card, it’s the way someone experiences your business. So, as a farmer, you must think about what experience you want your customers to have with your brand. The main question you should ask yourself, is does does fit with the way I want to be perceived by potential customers?

Remember, the most important aspect of creating a brand experience online is to be consistent!




Creating a Marketing Persona

Who are you trying to reach with your marketing strategies? Ernest Barbaric, a leading Canadian digital marketer from Calgary, Alberta, teaches us that the best way to know, is to start by creating a marketing persona!


Tweeting Your Brand

Twitter is a great way to connect with your cusomters and define your brand. So, farmers should use it and begin having meaningful conversations with customers that will create a relationship and keep them coming back for more.

But before you go about tweeting your brand, listen to what Ernest Barbaric has to say about the 3 secrets to using Twitter.



How to Create a Facebook Ad Campaign

Facebook is one of the most powerful advertising tools available to your business.  It allows you to learn about your customers, and target extremely specific groups of people.  All that customization can get a little complicated though, so we’ve got Ernest Barbaric here to explain how to create a Facebook ad campaign, step by step.



How Young Farmers Can Master Success in Their 30’s

You’re 30 and you’re the worker bee at your farm. You’re tired, you have a family, you need to run your farm business and you want to have some fun.

So, as a 30 year old farmer, what are some things you need to think about to make it all work?

1. Accountability – talk to your family about what accountability means to you.

2. Conflict resolution – those that master success in their 30s are ones that understand conflict resolution.

3. Passion and commitment

4. Are you paying attention to results?

5. Trust

You’ve made it through your 20’s on the family farm.  Now what?  Well, your 30’s could be the most exciting time of your life, building on what you’ve already learned, and truly becoming a master at what you love.

Elaine Froese discusses how to ensure successful farming in your thirties on the family farm.


Fixing Your Time Stress on the Family Farm

One really common thing among farm families is that they want more fun in their lives, and less work to do.

So, ask yourself, in the next 3 months what is the most important thing you need to do?

Elaine Froese shows a process you can take to answer this question. It’s simple, it makes sense and it will help you and your family fix the stress you have on the farm.

How Farm Families Can Reduce Stress on the Farm


How Farmers Can Discuss the Undiscussa-bull

In farm families there seems to be a bull in the middle of the room that nobody wants to talk about. This is the undiscussa-bull. But what would it look like if you could sit down with your farm partners and discuss what you want to do and what’s stopping you from getting what you want?

So, as farm families, let’s start having some real conversations. You can start taking action now to move your family farm business into a better conversation. Elaine Froese has some great suggestions and strategies for taking those first steps.
How Farmers Can Discuss the Undiscussa-bull